How We Make Money
A transparent breakdown of Rankly's revenue and how it funds our mission.
Our Revenue Model
Rankly is a free-to-use platform. We do not charge users for access to our reviews, comparisons, tools, or guides. Instead, we generate revenue through the following channels:
Affiliate Commissions
When you click on a broker link and open a trading account, we may receive a commission from the broker. This is our primary revenue source. It does not cost you anything extra, and it does not influence our ratings or rankings.
Display Advertising
We may display third-party advertisements on some pages. These ads are clearly labeled and do not influence our editorial content. Advertisers cannot pay for favorable reviews or higher rankings.
Research & Data Services
We may license anonymized market research and aggregated broker data to institutional clients. This data never includes personally identifiable information or individual user trading data.
What We Do NOT Do
- We do NOT sell your personal data to brokers or third parties.
- We do NOT accept payment for favorable reviews or higher rankings.
- We do NOT allow brokers to edit or approve our review content before publication.
- We do NOT promote brokers that fail our safety and quality standards.
- We do NOT hide negative information about our affiliate partners.
- We do NOT receive compensation for editorial coverage — only for verified user sign-ups.
How Revenue Supports Our Mission
Every dollar we earn goes back into making Rankly better for traders:
Research & Testing
Opening real accounts, testing deposits/withdrawals, measuring spreads
Editorial Team
Hiring experienced traders and financial analysts to write reviews
Tool Development
Building and maintaining free tools like our Platform Finder and Cost Calculator
Data Infrastructure
Maintaining accurate, up-to-date broker databases and comparison engines
User Support
Answering questions, processing corrections, and moderating reviews
Compliance
Legal review, regulatory monitoring, and fact-checking operations